The market today knows only competition and if you wish to succeed then you have to be prepared at all times. You very well know the importance of using the internet these days and you also know the role that content plays in setting your base in the online world. The content of your website can help you gather a lot of web traffic or it can also make you invisible on the internet. Google’s newest algorithms; Google Panda and Google Penguin have made it very difficult for the poor and copied content to reach the people.

The SEO practices have undergone a lot of changes these days and it is all thanks to the Panda and Penguin from Google. If you wish to make it big on the internet then you have to aware of these newest SEO practices that can pace your way to success. Let us jot down five of the most popular and effective SEO practices without any further ado.

Popular SEO practices

• Being responsive is the key: Google seriously recommends to all that they should adopt a responsive design for the website or their blog as it does the exact same URL on no matter what device is used by the user. Responsive content is very helpful to the people as it helps them to easily connect with the content.
• Online authority: the Google authorship can prove to be very helpful as well in attracting more people towards your content. The Google authorship shows the profile photo of the account you have on Google Plus and it also connects to the content you’ve written on your website. Connecting your Google Plus profile will help to strengthen the trust on your given link.
• Quality content is must: SEO always support the statement that says that the content should be unique and excellent in nature. People who visit the website look for interesting and informative content and therefore you should make it a point to give the people what they are looking for and you should always try to give them more than they are looking for. Unique and well written content never fails in grabbing a lot of attention from the people and that is the main purpose of it.
• Indulge in a lot of social activity: the social signals are being utilized by Google in order to decide the ranking of your content.

  Therefore try and be more active on majority of the social networking websites. If you are everywhere then your content will be everywhere which will make it visible from all corners.

• Reasonable on-page optimization is important: on-page optimization can help you to achieve better rankings. You need to work hard on the title plus the description of each and every page as that is what the people will see when they look at the search results. If you manage to impress the people then you will have the lead.